Ideas

Quality Score insights and alerts
insights
Planned September 25, 2023

The insights part will show you:

  • How the impression-weighted account-level Quality Score progressed over time. We'll separate branded from generic keywords (if you told us the brand name).
  • An impression-weighted analysis of how you're performing (Below average, Average, or Above average) for each Quality Score factor: Expected CTR, Ad relevance and Landing page experience (see this example script).

The alerts part will let you:

  • Create alerts for QS drops for important keywords.
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