Google tends to add new automated assets, for which accounts are opted in by default. Since they hide the status (enabled/disabled) pretty well, it would be great if TrueClicks would help flag these.
Some landing pages don't return a 404 status code (because we already check for those), but they contain words like out of stock, making it a bad user experience and a waste of ad spend.We'll let you...
For Search, it would be great to have a functionality that can crawl the website and show how many products are live on a landing page. If there are too few products on a category landing page, we...
If you create a new search campaign, the new default setting (since July 2024) is that all keywords will behave as broad match keywords.This new optional check would warn you about campaigns that...
For included (enabled) product groups (so in Standard Shopping) that recently had a decent amount of daily impressions, TrueClicks will warn you if their impressions suddenly drop to 0.With this...
I have gotten notifications about ad groups without any active ads in a number of my campaigns. When I check, the RSA's are paused due to a rule where I have customizer ads live in other ad groups as...
For accounts that usually have a budget set in Google Ads, TrueClicks would warn you when the current budget period is almost over, and there's no budget created for the next period, which will cause...
Right now, TrueClicks checks the Final URLs (from ads, keywords and assets) "as is" and ignores a potential tracking template set at the account or campaign level.
To make sure these...
Monitor the share of spend per campaign/channel type (e.g., Search, Display, Performance Max) to ensure distributions stay within set thresholds (e.g., 80% Search, 20% Display, ±5%).Benefit:Prevent...
Add redirect validation for all asset types such as sitelinks, callouts, and other extensions. This check ensures that asset URLs resolve correctly and don’t redirect to unexpected destinations,...