Ideas

Changelog: our release notes | Ideas: vote on feature requests, submit new ones via our chat | Roadmap: what we're working on

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Dismiss rows (items) within a check
Overall functionality
Planned
Many of our checks show tables with all the entities (campaigns, ad groups, keywords, search terms, n-grams, ads, etc.) that could be improved. With this feature, you'll be able to dismiss/snooze...
Add Meta Ads as source for Performance Monitoring
performance alerts
Under review
TrueClicks lets you create fully customizable alerts based on Google Ads and Microsoft Advertising data.In the same fashion, this feature would allow users to create alerts for your paid social...
Filters in the all accounts view
Overall functionality
Under review
This would allow you to filter the list of accounts you see in the all accounts view based on TrueClicks data. Within this filtered view, you should still be able to sort on cost, name, issues,...
AI search query analysis
Feature request
In progress
AI-powered search query analysis that automatically reviews search term reports to identify and recommend queries that should be excluded as negative keywords, reducing wasted spend on irrelevant...
Min. Optimization Score for Microsoft Advertising
recommendations
Under review
This optional check allows you to set a minimum Optimization Score for a Microsoft Advertising account. We'll flag it when the account drops below that score.
Alert for missing budgets in Google Ads
monitoring
Under review
For accounts that usually have a budget set in Google Ads, TrueClicks would warn you when the current budget period is almost over, and there's no budget created for the next period, which will cause...
Declining first-party audiences
Insights
Under review
This monitoring check would warn you when your remarketing, customer match, and similar users lists are declining in size, which could indicate a tracking issue.
Use of negative dynamic ad targets in DSA campaigns
recommendations
Under review
Auditing check to make sure each DSA campaign has at least one negative target.
Spend Distribution by Channel Type
monitoring
Under review
Monitor the share of spend per campaign/channel type (e.g., Search, Display, Performance Max) to ensure distributions stay within set thresholds (e.g., 80% Search, 20% Display, ±5%).Benefit:Prevent...
Flexible label filtering in budgets/targets and performance monitoring
Overall functionality
Under review
Expand label filtering capabilities in Performance Monitoring and Budget Pacing beyond the current client-only labels, enabling advertisers to filter by any label.
Changelog Ideas Roadmap